Fernanda Serian

Social Media Manager

Fernanda
Serian.

End-to-end social media.

Strategy, page growth, content, automation and websites.

  • 8+ years in social media
  • 170 before-and-after results
  • 12 industries
Grow your page See the results
Fernanda Serian
Open to full-time roles & contract projects

Best of the portfolio

Standout results.
See the difference.

170 comparisons.
12 industries.

★ Handpicked highlights

Six standout comparisons. Entrepreneurs and e-commerce lead the way.

Browse by industry

Best results · 1 / 6

Featured comparison · 1 of 6

EntrepreneursAudience growth

Followers

Before613
After554K

Likes and comments aren’t shown in this comparison.

Featured comparison · 2 of 6

E-commerce brandsAudience growth

Followers

Before505K
After685K

Likes and comments aren’t shown in this comparison.

Featured comparison · 3 of 6

E-commerce brandsPost engagement

Likes

Before34
After5,761

Comments

Before2
After17

Follower counts aren’t shown in this comparison.

Read the comments

Before

Before: comments in the supplied screenshot

After

After: comments in the supplied screenshot

Featured comparison · 4 of 6

EntrepreneursAudience growth

Followers

Before1,588
After180K

Likes and comments aren’t shown in this comparison.

Featured comparison · 5 of 6

EntrepreneursPost engagement

Likes

Before247
After2,595

Comments

Before16
After53

Follower counts aren’t shown in this comparison.

Read the comments

Before

Before: comments in the supplied screenshot

After

After: comments in the supplied screenshot

Featured comparison · 6 of 6

E-commerce brandsPost engagement

Likes

Before37
After1,909

Comments

Before5
After78

Follower counts aren’t shown in this comparison.

Read the comments

Before

Before: comments in the supplied screenshot

After

After: comments in the supplied screenshot
About these results

Original agency records, visually checked against the supplied comparisons. “Not shown” means the screenshot does not provide that count; it never means zero. “+” preserves a minimum count displayed by Instagram. No engagement rate or campaign timeframe is inferred. Individual project roles are not documented in the archive.

See all results ↗

Meet Fernanda

Experience.
With a personal touch.

8+years in social
media management

At Digital Empire Agency, I’ve managed social media across hundreds of brands. I bring that experience to teams and independent projects.

View portfolio · PDF ↗Content plan & reporting samples ↗

Services · End-to-end social media

From the first post
to the full picture.

Social Media
Management

Full-service strategy, planning, publishing and community engagement.

Before11KAfter28.6K
Followers · Fitness exampleSee the comparison ↗

Page Growth

Turn attention into an active, engaged community.

Automation

Connect inquiries, replies and follow-ups with thoughtful systems.

Website Design

A digital home that turns interest into a conversation.

Small business owner? Start with a free page review.
See the plans ↗Get a free page review ↗

The work, from evidence to execution

Creative work.
Built to stand out.

Images and short films for fictional brands. Explore by industry.

9 image concepts

FORM / STRENGTH

Fitness · Marketing Studio concept

TABLE / SOCIAL

Restaurants · Marketing Studio concept

MORA / DAILY

E-commerce · Marketing Studio concept

Fictional portfolio concepts. No client relationship or campaign results claimed.

See the thinking behind a campaign

Inside a campaign · Fitness concept

Strategy you
can see.

A fitness campaign, from the first idea to the next action.

FORM STRENGTH fictional fitness campaign with a training invitation
FORM / STRENGTHPortfolio concept

Give the content a clear job.

For this fictional fitness brand, the goal is simple: start a conversation about a trial class. The plan brings together training tips, coach introductions and an invitation to visit.

The starting point

A local audience looking for a training routine they can stick with.

View the content plan

Fictional brand. Proposed strategy and AI-assisted creative, separate from the original client evidence.

Two ways to
work together.

An experienced social media manager for your team.

I’m looking for a full-time social media marketing role, bringing agency experience, consistent publishing and thoughtful community management to your team.

Discuss a full-time role ↗View portfolio ↗

Where I can contribute

  • Social content planning and coordination
  • Publishing and community management
  • Performance reporting and cross-industry perspective

Let’s work
together.

Full-time role Contract project
fernanda-oliveirab@hotmail.com